Stealing from the masters
I recently read Seth Godin's blog http://sethgodin.typepad.com/seths_blog/2007/11/sorry-to-talk-s.html that was summing up how you shouldn't begin a speech.
Anyway, this evening, I had to give the best man's speech at a wedding and I opened thus:
"The public speaker Seth Godin recently wrote that you should never begin a speech with an apology, because a speech should be regarded as a gift. All too often I've heard people begin a speech with:
I'm sorry to keep you from the dancing... or
I don't mean to interrupt your coffee... or... more commonly
I'm sorry to keep you from your wedding night.
But nevertheless I feel I owe it to the groom to say: Jock, I'm sorry."
If I had never read Seth's blog I wouldn't really know how to speak in public, and that's not just because I steal his best lines. Instead he's taught me how to tailor to an audience, and tell them what they want to hear.
As a software geek that's often quite difficult to do, but the easiest time I can remember was when I was put on the spot to do some interface training because the architect was stuck on the tube - because I hadn't prepared anything there was nothing for me to be nervous about, and hence it ended up with me having a conversation with about ten people, on their level and not some ersatz echelon that I'd tried to prepare in advance. Without reading Seth, it'd never have gone so well, just like the best man's speech that I had to deliver this evening.
Thank you.
Anyway, this evening, I had to give the best man's speech at a wedding and I opened thus:
"The public speaker Seth Godin recently wrote that you should never begin a speech with an apology, because a speech should be regarded as a gift. All too often I've heard people begin a speech with:
I'm sorry to keep you from the dancing... or
I don't mean to interrupt your coffee... or... more commonly
I'm sorry to keep you from your wedding night.
But nevertheless I feel I owe it to the groom to say: Jock, I'm sorry."
If I had never read Seth's blog I wouldn't really know how to speak in public, and that's not just because I steal his best lines. Instead he's taught me how to tailor to an audience, and tell them what they want to hear.
As a software geek that's often quite difficult to do, but the easiest time I can remember was when I was put on the spot to do some interface training because the architect was stuck on the tube - because I hadn't prepared anything there was nothing for me to be nervous about, and hence it ended up with me having a conversation with about ten people, on their level and not some ersatz echelon that I'd tried to prepare in advance. Without reading Seth, it'd never have gone so well, just like the best man's speech that I had to deliver this evening.
Thank you.

